Everything Your Venue Needs. Nothing You Don't.

From the booking flow your customers see, to the dashboard you manage — purpose-built for golf simulator venues.

Book a Simulator Bay

Sample booking flow

SERVICE

Simulator Bay

TIME · Peak pricing

2:00 PM
$38/hr

5:00 PM
$52/hr

6:00 PM
$68/hr

8:00 PM
$62/hr

GROUP SIZE

Only 2 bays left at this time

Base rate$68.00/hr

Group (4 players)×1.75

Total$119.00

Reserve Bay

Bay 2 · Friday · 6:00 PM · 4 Players · $119.00

Example pricing — you set your own rates.

Every booking drop-off is revenue that walked away

Clunky booking flows cost you customers — and you never see it happen. Birdie provides a fast, clean way to reserve a bay. Built for how simulator venues actually sell time. Under 30 seconds from landing to confirmed booking.

Most operators don't realize the size of the gap until they see it.

Birdie reveals exactly where revenue disappears — by bay, by day, by hour. Once you see it, the fix becomes obvious.

Sample dashboard

Illustrative figures from an example venue — not Birdie averages or customer data.

Weekday Occupancy

-3.2% 41.3%

vs 44.5% last month

Lapsed Customers

+11 83

no booking in 60+ days

Revenue / Bay / Day

+$14 $187

vs $173 last month

Utilization by Bay

+4.1% 58.7%

across all 4 bays

Weekday Revenue Gap · Mon–Thu bookings vs capacity · Last 30 days +18%

Upcoming Bookings · 7 bookings · 3 this week

Customer	Bay	Date	Time	Players	Amount	Status
Jake Morrison	Bay 1	Mar 19	6:00 PM	4	$68	Confirmed
Sarah Chen	Bay 3	Mar 19	7:30 PM	2	$52	Confirmed
Mike Torres	Bay 2	Mar 20	2:00 PM	3	$45	Pending
Alex Rivera	Bay 4	Mar 20	5:00 PM	1	$38	Confirmed
Ryan Park	Bay 3	Mar 21	8:00 PM	4	$72	Pending

Everything you need to run and grow your simulator business

The booking system handles your day-to-day. The intelligence layer shows you where to grow. Running more than one site? See how the multi-location platform consolidates every venue into one dashboard.

Booking system

Bay-Based Scheduling

Real-time availability across all bays

Membership Plans

Hour banks, bay restrictions, advance booking windows

Add-Ons at Checkout

BYOB, guests, custom items priced inline

Automated text and email confirmations, reminders and receipts

Instant booking confirmation + pre-session reminders

Stripe, Square, Clover & Helcim (beta) Payments

Built into the booking flow, no redirect. Helcim is in beta and enabled on request.

Mobile-Optimized

Full booking flow works in under 30 seconds on any device

Revenue intelligence

Weekday Utilization Tracking

See exactly which days and times are underperforming

Lapsed Customer Identification

Auto-segments customers inactive 60+ days

One-Click Reactivation Campaigns

Targeted SMS/email to bring back lapsed customers

Google Review Automation

Automated post-session SMS prompts build your reputation

Owner Dashboard

Every booking, bay status, revenue, and occupancy in real time

Multi-Location Support

One login across all your locations with a location switcher

Bay Agent

Bay Agent: your bookings, running on every simulator PC

Bay Agent is a program that runs on each simulator PC and connects the booking to the bay. It starts and ends sessions with the booking.

What it does

Starts and ends sessions with the booking

Opens the simulator software automatically

Offers customers extra time near the end of a session

Sends an alert if a bay goes offline

Staff exit PIN

Simulator software it detects

GSPro

TrackMan

ProTee VX

Uneekor

Full Swing

Foresight FSX Play / 2020

E6 Connect

TGC 2019 / 2K

Awesome Golf

Creative Golf 3D

Launch monitors it detects

TrackMan

Uneekor

ProTee VX

Foresight GC3 / GCQuad / Falcon

SkyTrak

Mevo+

Bushnell Launch Pro

Birdie stays hardware-agnostic: it is the booking layer above your simulators. Bay Agent detects the software and launch monitors listed here.

Door access, from booking to unlock

Birdie works with Kisi, PDK, UniFi Access, Avigilon Alta and RemoteLock. Here is what a customer and an owner see. See the integrations.

An unlock link or PIN with every booking

Sent to the customer by text or email.

A window you set

Valid from shortly before the session until shortly after it ends. The window is set per venue.

A fallback if a door does not open

If the door does not confirm it opened, the customer sees a fallback and the owner gets an alert.

Provider differences

Kisi unlocks through Kisi's own page. RemoteLock can send a PIN.

And everything else Birdie does for your venue

Pricing, memberships, leagues, lessons, marketing, operations and reporting, all in one system.

Booking & pricing

Peak, off-peak and time-of-day rates

Set per bay.

Surge (demand) pricing

Raises rates automatically at busy times.

AI pricing suggestions

Suggestions you review and apply in one click.

Block Time

Close bays for private events or members-only hours, one-off or repeating. Optionally let members, or specific plans, still book.

Booking length, step and advance-window rules

Per venue or per bay.

Members-only booking mode

Session extensions

Offered in the bay, or the customer extends by text.

Deposits, reserve-with-card or pay at venue

Booking waitlist for full times

Short-booking fee

Memberships

Hour-bank, unlimited, pay-per-use member-rate and unit/credit plans

Monthly, quarterly, annual and 6-month prepaid billing

Plan time windows

For example off-peak-only plans, with discounted rates outside the window.

Overage discounts and hour rollover

Discounts once hours run out; hours can roll over.

Grandfathered pricing for existing members

Family, household and group plans with seats

Plus add-on memberships linked to a main member.

Comped memberships

Pre-opening and pre-sale memberships

Charge on opening day.

Sign-up proration, birthday and anniversary bonus hours

Member self-service

Self-cancel, cancel at period end, self-pause.

Late-cancel and no-show fees

A flat amount per hour.

Punch passes

Waivers and membership agreements

Signed online, with versions.

Leagues, events & lessons

Leagues

Teams, rosters, weekly billing, standings, stroke-play scoring, league-night bay holds, waitlists, team invites and substitutes.

GSPro online tournament (SGT) integration for leagues

Events

Camps, clinics and tournaments, with custom sign-up forms, check-in and reminders.

Bookable packages

The customer pays once, then picks their own date and time.

Instructors and lesson booking

Availability, rates and intake questions.

Lesson packages and member lesson rates

Club fitting

Fitting proposals, a build stage board, vendors and custom orders.

Growth & marketing

Gift cards

Sold online or issued by staff.

Promo codes, BOGO offers and corporate promo programs

Referral program

Rewards in cash, hours or recurring discounts, including tiers.

Guest passes

Campaigns and Segments

Text and email.

Workflows

Multi-step automations.

Messages inbox

Text and email threads for each customer in one place.

Google review requests, lapsed and at-risk customer reactivation, birthday campaigns and a newsletter

Ad landing pages and lead capture

With automatic follow-ups.

Operations

Food & beverage

Menu, modifiers, bay tabs and kitchen tickets.

Merchandise

With variants and stock.

Square in-person sales

Matched to customer profiles.

Sales tax and online convenience fee

Including tax-exempt plans.

Card on file

Automatic renewals and retries.

Team roles and permissions

Staff scheduling

Shifts, swaps and time off, plus a time clock, payroll exports and commissions.

Activity log

Every change recorded with who made it.

Customer experience

A booking page themed to your venue

Bays, lessons, events, memberships and gift cards.

Customer portal

One-time-code sign-in. Customers book, see hours and balances, update their card and sign waivers.

Reporting

Owner dashboard

Revenue reports

Utilization heatmaps

Onboarding & support

Done-for-you migration

Customers, memberships, history, gift cards and league rosters, moved by CSV.

In-app Resources hub

Setup guides, plus a help bot that answers from those docs.

Most tools stop at reservations. Birdie doesn't.

Generic booking tools manage reservations. Birdie manages revenue — from the first booking to the repeat visit you didn't know you were missing.

Booking Engine

Purpose-built for bays, hourly blocks, and group-based reservations. Captures every booking and the data behind it.

Revenue Intelligence

Reveals occupancy gaps, booking trends, and the exact revenue you're leaving on the table during slow periods.

Customer Operations

Tracks who booked, how often they return, what they spend — and flags who needs to come back.

Ready to see it live?

Free walkthrough. No commitment. We handle all setup.

Book a Demo